TwitBacks is a Flying Twitterling

Being a part of the lead story on BusinessWeek.com is not something that we take lightly, in fact, we’re thrilled! The thanks we continually get from our users has been such an encouragement, and with recognition from such an established news source, we are even more grateful. In the story, titled “The Fragile Flight of the Twitterlings” , BusinessWeek.com explores 18 different Twitter applications that rely on Twitter’s success to be the wind in their sails. TwitBacks.com is one of them.

Examining the advantages and challenges of being a business who’s rise or fall depends largely on the success or failure of another entity, this article is an interesting read with varying perspectives. A slideshow entitled “Twitter’s Growing Ecosystem” accompanies the article, highlighting the business plan of each Twitter application. The feature recognizes the value TwitBacks offers, saying,

“Instead of filling this space [Twitter profile background] with a pretty picture, many people choose to turn it into a personal business card, displaying information about where they work and where else they can be found on the Web.”

While TwitBacks.com offers free branded backgrounds (and always will), the BusinessWeek.com feature also mentions our Promote Profile service, which offers online exposure for your services and Twitter profile.

We are happy to be included in such good company, as the story covers a range of other high-quality applications and companies. Check it out, it’s a great read.

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